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Consumer Behaviour


Celebrity Fashion Obsession in the Indian Market: A Cultural Phenomenon
A quick take on how and why the trickle down effect takes place in a wide space like India.
Anshul Aggarwal
3 min read


Celebrity Fashion Obsession in the Indian Market: A Cultural Phenomenon
A quick take on the current trickle down effect on fabrics and fashion
Anshul Aggarwal
3 min read
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